Business Travel is a Beating – But It Doesn’t Have to Be!
Premium Travel Respite Creates Life-Long Loyalty for the Client base that Drives 80 percent of Revenue.
The hurly-burly of business trips – the bane of their existence for many and a source of anxiety for more – need not be the circus it has become. At least the modern, information technology-enabled hotel room experience can provide an oasis of solace for the weary traveler, especially when that experience is personalized for each guest.
Loyalty. Business travelers are the stalwarts. We know what to expect in a city that is not our own. Give us the capabilities we need and know you have, and you’ll have our reservation regardless if we’re attending a convention, making a customer call or schmoozing suppliers on the other side of town.
It’s nice when one walks into their hotel room, cooled to the perfect temperature, with the television already providing news from their favorite source, the mini-bar stocked with preferred refreshment and of course, the extra pillows. Shows, reservations and nearby Japanese restaurants can be displayed on the color-screen telephone. The laptop connects instantly and effortlessly to the wireless network, as does the smart phone. The time previously spent tending to basic needs is now returned for business or pleasure.
The end-game is that key information technology advances provide new, revenue-generating services that delight guests while providing differentiation in the hyper-competitive hospitality market. Sophisticated applications on the information infrastructure can effectively allow a traveler to have all the resources available in the office environment.
Given the choice, your most loyal customers will stay and become your strongest word-of-mouth advocates. Productivity and convenience is a precious commodity on the road, especially when the value-proposition of competing hotels is an excellent turn-down service and a mint on the pillow.